Pierre Fabre - Eau Thermale Avène

The creative study for the competition for the Eau Thermale Avène Anti-Aging communication campaign focuses on the need to find creative solutions and graphic concepts capable of reaching the consumer in an impactful way at the point of sale, with immediate visibility tools such as totems, shelf talkers and window signs, trying to enhance the pluses of a company that has been a world leader in the skincare sector for sensitive skin for over 30 years.